Thursday, June 17, 2010

EA Cocks Gun Club

courtesy of kotaku

EA Cocks Gun Club

Bang bang! Game publishers Electronic Arts is rolling out "Gun Club", a rewards program that gives players benefits for doing what they love best: shooting people.

EA brings together in-house titles like Battlefield: Bad Company 2, Medal of Honor, Battlefield: Bad Company 2 Vietnam, Battlefield Heroes and Dead Space 2. The benefits include in-game unlockable content, early beta test access and more.

Benefits are kicked off starting today. Battlefield: Bad Company 2 VIPs can redeem Metal of Honor rewards that include early access to the Metal of Honor beta and early access to the Metal of Honor M24 Sniper Rifle weapon unlock.

"This program takes our games from being individual launches to being part of an ecosystem within our portfolio, while showing fans our appreciation for their loyalty. The Gun Club gives us a platform to cross-pollinate our games, dialogue directly with players and add value to the entertainment experience for fans," Jeff Karp, Senior VP of Marketing at EA, said in an official release. "Today, we are launching the Gun Club with Battlefield: Bad Company 2 and Medal of Honor — two of the hottest titles coming out this year… and this is just the beginning."

Check to see if you quality for rewards at the official Gun Club site.

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